As a premier dealer your company earns the following co-op funds:
- 1% on all purchases from IMN between $60,001 and $120,000 during the calendar period from January 1st to December 31st
- 2% on all purchases from IMN between $120,001 and $480,000 during the calendar period from January 1st to December 31st
- 3% on all purchases from IMN from $481,000 and up during the calendar period from January 1st to December 31st
For purposes of calculating qualifying sales, product purchased at demo prices do not count toward co-op qualification levels above and will be subtracted from total dealer purchases from IMN prior to calculating co-op earnings. Co-op funds must be used to increase future sales and cannot be used to pay an outstanding balance unless IMN chooses to use them to satisfy a balance more than 90 days in arrears. If it becomes necessary for Co-op funds to be used by IMN to satisfy a balance more than 90 days in arrears, current year sales for co-op purposes will be reset to zero and the dealer will need to meet qualifications again in the current calendar year before additional co-op will be earned. Your company can request access to earned co-op funds for marketing campaigns, seminars, trade shows, telemarketing, list purchase, pilot programs, marketing collateral, IMN training, and additional demo equipment over and above initial SVS3 / DCM Demo Package as long as funds will be used to promote MediaEdge or IMN Web sales.
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